SayPro Tasks to Be Done for the Period – Week 3

SayPro Monthly January SCMR-5 SayPro Monthly Monthly Classified Image Optimization: Compress and optimize images for better performance by SayPro Classified Office under SayPro Marketing Royalty SCMR

Task Title: Implement SEO-Friendly Image Attributes and Optimize Images for Performance

Reference: SayPro Monthly January SCMR-5 – SayPro Monthly Monthly Classified Image Optimization
Department Responsible: SayPro Classified Office under SayPro Marketing Royalty SCMR

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Task Breakdown & Execution Plan:

1. Implement SEO-Friendly Image Attributes

Objective: Improve the visibility of SayPro classified images in search engines by optimizing alt text and title attributes.

Steps to be Taken:

• Review Existing Images:
  • Conduct an audit of all images currently used in SayPro classified listings.
  • Identify missing or incorrect alt text and title attributes.
• Develop a Naming and Alt Text Strategy:
  • Use descriptive filenames for images (e.g., “saypro-online-training-ad.jpg” instead of “image1.jpg”).
  • Write meaningful alt text that describes the image in a relevant way, incorporating keywords.
  • Ensure alt text is brief but informative (e.g., “SayPro Online Training Course advertisement”).
  • Use the title attribute to provide additional information where necessary (e.g., “Enroll in SayPro Online Training Courses”).
• Implement Changes on the Platform:
  • Apply optimized alt text and title attributes to all new and existing images.
  • Ensure compliance with accessibility standards (WCAG) by making images readable for screen readers.
• Quality Check & Testing:
  • Verify changes on multiple devices and browsers.
  • Use online SEO tools (e.g., Google Lighthouse, Screaming Frog) to check for missing image attributes.
  • Confirm that image alt text enhances search engine indexing without keyword stuffing.

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2. Image Compression & Optimization

Objective: Improve page load speed and user experience by compressing and optimizing images for SayPro Classifieds.

Steps to be Taken:

• Evaluate Image Sizes & Formats:
  • Identify large images that need resizing.
  • Convert images to efficient web-friendly formats (e.g., WebP, JPEG, PNG).
  • Remove unnecessary metadata to reduce file size.
• Use Compression Tools:
  • Implement automated image compression using tools such as:
    • TinyPNG / TinyJPG
    • ImageOptim
    • ShortPixel (if WordPress-based system)
• Apply Responsive Images for Different Devices:
  • Use CSS and HTML attributes (e.g., srcset) to ensure mobile-optimized images.
  • Test responsiveness across desktop, tablet, and mobile screens.
• Implement a Content Delivery Network (CDN) (if applicable):
  • Deploy CDN (e.g., Cloudflare, AWS CloudFront) to deliver optimized images globally.
• Testing & Performance Evaluation:
  • Use Google PageSpeed Insights and GTmetrix to measure improvements.
  • Ensure SayPro classified pages achieve faster loading times (<2.5 seconds).

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Task Completion Checklist:

✅ Review and audit existing image attributes.
✅ Implement SEO-friendly alt text and titles.
✅ Resize and compress classified images.
✅ Optimize images for different devices.
✅ Test page load speed and SEO improvements.

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Expected Outcome:

• Improved SEO rankings for SayPro Classified images.
• Faster loading speed and better user experience.
• Higher accessibility compliance and engagement rates.

🔹 Task Deadline: End of Week 3
🔹 Responsible Team: SayPro Classified Office under SayPro Marketing Royalty SCMR
🔹 Monitoring & Reporting: Weekly performance tracking and report submission to SayPro Marketing Team.