SayPro Internal Document

SayPro Monthly March SCMR-5 SayPro Monthly Classified URL Structure: Use clean and descriptive URLs for ad listings by SayPro Classified Office under SayPro Marketing Royalty

1. 📌 Documents Required from SayPro Employees

To ensure compliance, proper onboarding, and functional participation in classified content creation and review processes, the following documents are mandatory from SayPro employees involved in the SayPro Classified Office:

Document Name	Required For	Format	Notes
Valid Identification (National ID / Passport)	All Employees	PDF / JPEG	Must be valid, unexpired
Signed NDA (Non-Disclosure Agreement)	All Employees	PDF	Provided by HR
Employment Contract or Letter of Appointment	Internal Use	PDF	Must be signed and dated
Bank Confirmation Letter	Payroll Processing	PDF / JPEG	From bank, not older than 3 months
SARS Tax Number Confirmation	Payroll & Compliance	PDF	Required for South Africa-based employees
Proof of Address	Office Access / System Registration	PDF / JPEG	Utility bill, not older than 3 months
Digital Profile Photo	Platform Display	JPEG	Minimum resolution: 300×300
CV / Resume	Content Editors, Writers	PDF / DOCX	Updated in the past 6 months
Portfolio (if applicable)	Designers, Content Creators	PDF / Link	Include recent work
SayPro Classified Training Certificate	Mandatory for Classified Team	PDF	Issued after course completion

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2. 🧠 SayPro Monthly Classified URL Structure Optimization

Objective: Improve SEO, readability, and user trust in URLs for ad listings by implementing clean, descriptive URL structures.

✅ Goals:

• Improve CTR (Click-Through Rates) from search engines
• Reduce bounce rates from unclear URLs
• Ensure scalable URL patterns across ad types (e.g., Jobs, Events, Products)

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3. 🔄 Before-and-After URL Structure Examples

Example 1: Job Listing

Before	https://saypro.org/classified?id=83219&type=job&region=gauteng&slug=developer-job
After	https://saypro.org/classified/jobs/gauteng/frontend-developer-job-83219

🔍 Why it’s better:

• Readable: Clearly shows category, location, and job title
• SEO-friendly: Keywords (job type, location) are in the URL
• Trustworthy: Avoids query strings that look spammy

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Example 2: Event Listing

Before	https://saypro.org/classified?eid=24917&type=event&loc=western-cape&title=career-fair
After	https://saypro.org/classified/events/western-cape/saypro-career-fair-24917

🔍 Improved:

• Better branding with “saypro-career-fair”
• Easier to share and remember
• Categorization benefits indexing on Google

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Example 3: Product Listing

Before	https://saypro.org/classified?prod=91482&type=product&cat=tech&region=kzn
After	https://saypro.org/classified/products/tech/kzn/smartphone-deals-91482

🔍 Outcome:

• Clean structure fits breadcrumbs and structured data
• Easier for users to scan
• Optimized for category and regional relevance

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4. 📸 Screenshots: Before vs After (Visual Comparison)

(Note: For demonstration purposes, these screenshots are referenced. Please insert the actual screenshots in the final version of this report.)

Screenshot 1: Job Listing

• Before: [Insert Screenshot]
• After: [Insert Screenshot]

Screenshot 2: Event Listing

• Before: [Insert Screenshot]
• After: [Insert Screenshot]

Screenshot 3: Product Listing

• Before: [Insert Screenshot]
• After: [Insert Screenshot]

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5. 🧩 Summary of Technical Guidelines Used

SEO Rule Applied	Impact
Use of hyphens (-) instead of underscores	Better parsing by Google
Avoid query strings (?) in public URLs	Cleaner appearance, better UX
Inclusion of categories in path	Supports siloed content architecture
Use of keyword-rich slugs	Boosts search ranking relevance
Add unique identifiers at end	Prevents URL collisions across listings

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6. 📝 Conclusion & Next Steps

• All new classified listings must follow this URL structure effective April 1st.
• Redirects from old to new URLs have been implemented to preserve ranking (301 Redirects).
• Training session for Classified Admins scheduled on April 5th to reinforce adoption.