SayPro Monthly March SCMR-5 SayPro Monthly Classified URL Structure: Use clean and descriptive URLs for ad listings by SayPro Classified Office under SayPro Marketing Royalty
Introduction
A well-structured URL is not only crucial for user experience but also enhances search engine optimization (SEO), improves ad discoverability, and supports better indexing and analytics. This guide provides best practices and standardized templates for creating clean, descriptive, and SEO-friendly ad URLs within the SayPro Classified system.
1. Principles of a Clean URL Structure
The SayPro Classified Office emphasizes the following principles for writing URLs:
- ✅ Readability: URLs should be human-readable. Anyone looking at the URL should understand the content of the page.
- ✅ Descriptiveness: Use keywords that describe the ad’s content.
- ✅ SEO Optimization: Include relevant search terms in the URL slug to boost visibility.
- ✅ Consistency: Follow a consistent format across all categories and ad types.
- ✅ Simplicity: Avoid unnecessary parameters and symbols.
2. Standard SayPro URL Format Template
plaintextCopyEdithttps://classified.saypro.online/category/subcategory/location/title-id/
Example URL
plaintextCopyEdithttps://classified.saypro.online/electronics/mobile-phones/johannesburg/samsung-galaxy-a52-12345/
URL Components Breakdown:
| Component | Description |
|---|---|
https://classified.saypro.online | Base domain for SayPro Classified Platform |
/category | Main category the ad falls under (e.g., electronics, jobs, vehicles) |
/subcategory | Specific subcategory within the category (e.g., mobile-phones, accounting) |
/location | Geographic location of the item or job (e.g., city or province) |
/title-id/ | SEO-friendly ad title with a unique numeric identifier |
3. Best Practices for URL Structuring
A. Use Hyphens to Separate Words
Hyphens (-) improve readability and are recommended over underscores.
- Good:
/used-toyota-corolla-2016/ - Bad:
/used_toyota_corolla_2016/
B. Lowercase Letters Only
Avoid capital letters to prevent URL duplication issues.
- Good:
/durban/used-laptops/ - Bad:
/Durban/Used-Laptops/
C. Include Target Keywords
Use keywords that reflect the ad’s title or purpose.
- Good:
/jobs/marketing/pretoria/digital-marketing-manager-10101/ - Bad:
/jobs/marketing/job12345/
D. Avoid Special Characters
Omit symbols like &, %, #, and ? in the URL path.
- Good:
/pets/dogs/capetown/golden-retriever-puppy-available-20204/ - Bad:
/pets/dogs/cape%20town/golden@retriever?#puppy/
E. Add Unique Identifier
Appending a numeric ID to the end of the slug avoids duplicate URLs and ensures accuracy when retrieving listings.
- Example:
/nissan-navara-2018-45678/
4. URL Template for Each Ad Type
| Ad Type | Template Example |
|---|---|
| Products | /products/subcategory/location/item-name-id/ |
| Services | /services/subcategory/location/service-name-id/ |
| Jobs | /jobs/industry/location/job-title-id/ |
| Real Estate | /real-estate/type/location/property-title-id/ |
| Events | /events/type/location/event-name-id/ |
| Vehicles | /vehicles/type/location/vehicle-name-id/ |
| Announcements | /announcements/type/location/announcement-title-id/ |
5. Technical Recommendations
- Redirects: If a title is updated, ensure a 301 redirect from the old URL to the new one.
- Canonical Tags: Use canonical tags for similar listings to avoid duplicate content penalties.
- Length: Keep URL slugs under 60 characters where possible.
- Slug Cleaners: Automatically generate slugs from titles using SayPro’s internal slug generation tool.
6. SayPro Internal Template Example for Ad Submission Systems
htmlCopyEdit<input type="text" name="slug" value="auto-generated-from-title" hidden>
<input type="text" name="ad-id" value="12345" hidden>
The above inputs allow the SayPro system to auto-generate clean URLs and ensure accurate search indexing.
7. Final Words from SayPro Marketing Royalty
A well-designed URL structure is the digital address of our classified ecosystem. Let’s make every listing traceable, understandable, and optimally indexed. These templates and guidelines must be followed by all SayPro departments and partners publishing on the SayPro Classified platform
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