SayPro Monthly March SCMR-5 SayPro Quarterly Classified Geolocation Features Management by SayPro Classified Office under SayPro Marketing Royalty
1. Primary Role Purpose
The SayPro Staff member is responsible for setting up and managing tracking tools to ensure that all advertising campaigns—especially those related to SayPro Monthly (March SCMR-5) and SayPro Quarterly Classified Geolocation Features—are accurately monitored and evaluated. This role supports campaign optimization and strategic decision-making within the SayPro Classified Office under the governance of SayPro Marketing Royalty.
2. Key Responsibilities
A. Set Up Tracking Tools
- Configure and maintain campaign tracking infrastructure.
- Set up and manage UTM parameters, conversion goals, and pixel tracking for:
- Google Analytics
- Facebook Ads Manager
- SayPro internal tracking systems
- Ensure integrations are working seamlessly across platforms.
- Collaborate with developers or external vendors if code placement or technical troubleshooting is required.
B. SayPro Monthly – March SCMR-5 Tracking
- Work specifically on monthly advertising reports for the March SCMR-5 campaigns.
- Verify all monthly marketing initiatives are tagged and tracked.
- Prepare performance metrics for monthly review meetings.
- Assist in optimization suggestions based on collected data.
C. SayPro Quarterly Classified Geolocation Features Management
- Monitor traffic and engagement across geolocation-enabled classified ads.
- Use analytics tools to report on regional ad performance (click-throughs, time-on-page, bounce rate, etc.).
- Recommend geographic adjustments to marketing focus based on data trends.
- Coordinate quarterly updates and testing for all geolocation functionality in classified ads.
D. Reporting and Data Presentation
- Generate regular tracking reports (weekly, monthly, quarterly).
- Visualize data using tools such as Google Data Studio or equivalent.
- Present data in meetings with the SayPro Marketing Royalty team.
- Ensure accuracy and timeliness of all reported data.
E. Compliance and Privacy
- Ensure all tracking practices comply with global data protection standards (e.g., GDPR, POPIA).
- Maintain transparency in data collection methods and consent policies across SayPro platforms.
3. Required Skills and Competencies
- Strong knowledge of Google Analytics, Google Tag Manager, and Facebook Ads Manager.
- Familiarity with location-based marketing and geotargeting principles.
- Strong attention to detail and analytical thinking.
- Ability to troubleshoot issues with tracking codes and data accuracy.
- Proficient in Excel/Google Sheets and data visualization platforms.
- Team player with excellent communication skills.
4. Qualifications and Experience
- Diploma or degree in Marketing, Digital Media, IT, or related field.
- At least 2 years of experience in digital marketing analytics or tracking operations.
- Previous experience with classified ad platforms and geolocation features is highly advantageous.
5. Performance Indicators
- 100% accurate campaign tracking setup across all required tools.
- Timely and comprehensive tracking reports submitted monthly and quarterly.
- Demonstrated improvement in campaign ROI and user engagement through geolocation analysis.
- Minimal errors or data gaps across analytics platforms.
- Compliance with internal SayPro standards and external data privacy regulations.
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