SayPro Monthly March SCMR-5 SayPro Quarterly Classified Geolocation Features Management by SayPro Classified Office under SayPro Marketing Royalty
Performance Metrics Dashboard Template
Template Name: SayPro Campaign Performance Dashboard
Template Code: SAY-MET-DASH-Q1-M03
Issued by: SayPro Classified Office
For Use by: SayPro Marketing Royalty, Campaign Analysts, Regional Managers
Purpose of the Dashboard
To provide a centralized, real-time view of campaign performance metrics, geolocation feature usage, employee engagement, and classified platform adoption across regions. The dashboard supports data-driven decision-making, faster campaign adjustments, and improved ROI tracking.
1. Dashboard Overview Section
| Element | Description |
|---|---|
| Campaign Title | e.g., “SCMR-5 March Classified Engagement Campaign” |
| Reporting Period | March 1 – March 31, 2025 |
| Reporting Entity | SayPro Classified Office, Analytics Unit |
| Primary Goal | Monitor the adoption of Classified Geolocation Features and document compliance |
| Secondary Goal | Identify top-performing regions and optimize lagging areas |
2. Key Performance Indicators (KPIs)
These indicators are displayed prominently using visual elements such as scorecards or KPI tiles.
| KPI Title | Description | Target Value | Status |
|---|---|---|---|
| 📍 Geo-Feature Activation Rate | % of employees who activated geolocation features | ≥ 90% | ✅/⚠️/❌ |
| 📄 Document Submission Compliance | % of employees who uploaded all required campaign docs | ≥ 95% | ✅/⚠️/❌ |
| 👥 Active Users by Region | Employees who interacted with the platform | Varies | ✅/⚠️/❌ |
| 📈 Campaign Click-Through Rate (CTR) | % clicks on campaign emails/SMS compared to total sends | ≥ 20% | ✅/⚠️/❌ |
| 🧭 Navigation Completion Rate | % of users who fully explored the geolocation feature | ≥ 85% | ✅/⚠️/❌ |
| 🕒 Average Interaction Time | Average session duration per employee | ≥ 3 minutes | ✅/⚠️/❌ |
3. Visual Components
| Chart Type | Description |
|---|---|
| Bar Graph | Regional submission rates vs targets |
| Geo Heat Map | Visualizing classified geolocation engagement per district/zone |
| Line Chart | Time-series showing daily campaign engagement trends |
| Pie Chart | Distribution of submission formats (mobile, desktop, paper scanned) |
| Funnel Chart | Campaign flow: Email open → CTR → Logins → Doc Upload → Feature Use |
| Stacked Column | Comparison of feature use by department or job function |
4. Dashboard Tabs or Sections
To ensure a clean and navigable design, the dashboard includes several labeled tabs:
- Overview Dashboard – High-level summary and KPIs
- Engagement Metrics – CTR, app interactions, feature use breakdown
- Compliance Tracker – Real-time document submission monitoring
- Regional Performance – Scorecards and leaderboards per region/zone
- Feedback & Sentiment – Chart of feedback scores, survey heatmaps
- Recommendations Snapshot – Auto-generated alerts or advice based on underperformance
5. Filters and Controls
Enable users to explore data based on customized parameters:
| Filter Option | Description |
|---|---|
| Region/Zone | Filter results by geographic area |
| Department | See metrics by department (e.g., Marketing, IT) |
| Time Period | Select date ranges (e.g., March 1–15, March 16–31) |
| Feature Usage Level | Segment users by frequency of geolocation use |
| Document Type | Filter submission data by document category |
6. Data Sources
The dashboard pulls live or updated data from multiple systems:
- SayPro Analytics Console
- SayPro HR Document Compliance System
- SayPro App User Logs
- Email/SMS Campaign Platforms
- Survey & Feedback Tools
7. Accessibility & Reporting
- Platform: Hosted on SayPro Data Portal (Power BI / Tableau / Custom Dashboard)
- Access Levels: Role-based access (Executive, Regional Manager, Analyst)
- Export Options: PDF snapshot, Excel export, Live Share link
- Mobile Friendly: Yes, auto-optimized for mobile/tablet devices
8. Alerts & Automation
Optional configuration for automated email/SMS alerts:
| Alert Type | Trigger Condition |
|---|---|
| 📉 Low Engagement Warning | Region <70% login to SayPro Classified during campaign |
| 🚫 Submission Deadline Reminder | Users missing documents 48 hrs before deadline |
| ✅ Success Milestone | Region hits 100% submission or 95% geo feature use |
9. Branding and Visual Identity
- Theme Colors: SayPro Blue, Gold, and Neutral Gray
- Font Styles: SayPro Standard Corporate Font
- Logo Placement: Top left (SayPro Corporate Logo) and top right (Marketing Royalty Seal)
- Footer: “Powered by SayPro Data Systems | Internal Use Only”
10. Appendix (Optional Widgets)
- Employee Leaderboard Widget – Top 10 users by activity
- FAQ Widget – Brief help guide for interpreting metrics
- Suggestion Box Link – Connects to SayPro internal feedback form
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