SayPro Monthly January SCMR-5 SayPro Quarterly Classified Ad Filters and Search Management by SayPro Classified Office under SayPro Marketing Royalty SCMR
Outcome:
Accurate categorization and sorting of ads for improved user experience, as outlined in the SayPro Monthly January SCMR-5 and SayPro Quarterly Classified Ad Filters and Search Management by the SayPro Classified Office under the SayPro Marketing Royalty SCMR.
Key Tasks for Week 3
Categorization Review:
Objective: To ensure all classified ads are categorized accurately based on their content and relevance.
Activities:
Audit Existing Ads: Review a sample of current classified ads to verify their categorization accuracy.
Identify Misclassifications: Flag ads that are incorrectly categorized or lack categories.
Update Category Labels: Assign missing or more appropriate categories to ads where needed.
Verify Category Hierarchy: Ensure the correct structure is followed (e.g., main categories, subcategories) for seamless navigation.
Expected Outcome:
A clear and accurate categorization system that enhances user navigation and improves ad visibility.
Sorting Mechanism Testing:
Objective: Evaluate the sorting functionality of classified ads to ensure users can easily find relevant ads based on their preferences.
Activities:
Test Sorting Filters: Check existing sorting filters (e.g., price, date, location) for effectiveness.
Adjust Sorting Criteria: Refine and add new sorting criteria if necessary to improve user experience.
User Testing: Conduct a few rounds of usability testing with a sample group to identify potential user issues with sorting features.
Implement Feedback: Apply changes based on user feedback to ensure that sorting works intuitively and efficiently.
Expected Outcome:
A sorting mechanism that is easy to use, intuitive, and meets user needs for effective ad browsing.
Search Functionality Assessment:
Objective: Assess the ability of users to search ads effectively through filters and search tools.
Activities:
Test Search Filters: Validate search filters and ensure that users can filter ads based on multiple attributes (e.g., price range, category, location).
Optimize Search Algorithm: Review the search algorithm for relevancy and speed, making sure it displays the most relevant results.
Cross-Platform Compatibility: Ensure the search tool works seamlessly across different devices (desktop, tablet, mobile).
Expected Outcome:
A high-quality search experience, where users can quickly and accurately find relevant ads based on their queries.
Category & Sorting Integration with Marketing:
Objective: Align categorized and sorted ads with marketing efforts for increased visibility.
Activities:
Update Marketing Filters: Ensure that classified ads are aligned with the marketing filters set in the SayPro Marketing Royalty SCMR. This includes targeted categories for specific campaigns.
Analyze Marketing Data: Review data from ongoing marketing efforts to evaluate which categories and sorting methods are driving traffic and engagement.
Report Findings to Marketing Team: Share insights with the marketing team to refine targeting strategies, ensuring ad visibility aligns with user interests.
Expected Outcome:
Enhanced targeting for ad campaigns, leading to better ad visibility and higher engagement rates.
Documentation and Reporting:
Objective: Document the results of categorization and sorting activities and report progress to stakeholders.
Activities:
Create Status Report: Compile a report on the categorization and sorting review process, detailing completed tasks, identified issues, and resolutions.
Present to Stakeholders: Present the findings to the SayPro Classified Office and SayPro Marketing Royalty teams, highlighting improvements and areas for further attention.
Prepare Next Steps: Outline any further actions needed for optimization and align tasks for the next week.
Expected Outcome:
Clear documentation of improvements, ensuring transparency and clarity for stakeholders.
Expected Deliverables:
Updated Classified Ad Categories:
All classified ads should be accurately categorized based on relevance, ensuring proper category labels are in place.
Optimized Sorting Features:
Sorting options are thoroughly tested and optimized to meet user preferences.
Improved Search Mechanism:
Search filters and algorithms should be fine-tuned to provide more relevant search results, supporting a better user experience.
Enhanced Marketing Integration:
Ads should be better aligned with marketing strategies, improving campaign performance.
Comprehensive Report:
A status report documenting the progress made during the week, with detailed findings and suggestions for the next steps.
By completing these tasks during Week 3, SayPro will ensure that the categorization and sorting of classified ads are streamlined and more efficient, leading to an enhanced user experience and improved ad discoverability. This will directly contribute to the success of SayPro’s ongoing marketing campaigns and overall classified ad management strategy.