SayPro Monthly January SCMR-5 SayPro Monthly Classified Sorting Options: Provide sorting options such as date, price, or popularity by SayPro Classified Office under SayPro Marketing Royalty SCMR
Position: Marketing Analyst
Department: SayPro Classified Office
Reporting To: SayPro Marketing Royalty SCMR
Job Summary:
The Marketing Analyst at SayPro plays a crucial role in preparing detailed performance reports, analyzing marketing trends, and providing insights to stakeholders. This role involves working closely with the SayPro Classified Office to enhance the Monthly January SCMR-5 report, optimizing classified sorting options (e.g., by date, price, or popularity), and supporting marketing decisions with data-driven recommendations.
Key Responsibilities:
1. Performance Reporting & Analysis
- Prepare and deliver monthly performance reports (SCMR-5) for key stakeholders.
- Analyze trends in SayPro’s classified listings and sorting options to optimize user experience.
- Use data visualization tools to present key metrics in an understandable format.
- Identify patterns and areas of improvement in marketing campaigns and classified ad engagement.
2. Data Collection & Interpretation
- Gather data from classified listings, social media, and digital marketing campaigns.
- Track user engagement, conversion rates, and the effectiveness of marketing efforts.
- Assess the impact of sorting options (date, price, popularity) on classified ad visibility.
3. Market Research & Competitive Analysis
- Conduct industry and competitor analysis to benchmark SayPro’s marketing efforts.
- Research market trends and customer behavior to guide decision-making.
- Monitor pricing strategies and ad positioning for classified listings.
4. Stakeholder Communication & Recommendations
- Collaborate with SayPro Marketing Royalty SCMR and the SayPro Classified Office to implement data-driven improvements.
- Present actionable recommendations to optimize marketing strategies.
- Provide insights into consumer preferences and market demands.
5. Digital Marketing Support
- Assist in digital marketing campaigns by analyzing past performance.
- Suggest improvements for content strategy and ad placements.
- Optimize ad sorting mechanisms for better customer engagement.
Required Qualifications & Skills:
Education & Experience
- Bachelor’s degree in Marketing, Business, Data Analytics, or a related field.
- 2-4 years of experience in marketing analytics, digital marketing, or business intelligence.
- Previous experience working with classifieds, e-commerce, or digital platforms is an advantage.
Technical Skills
- Proficiency in Google Analytics, Excel, SQL, or marketing analytics software.
- Familiarity with data visualization tools (Tableau, Power BI, etc.).
- Understanding of SEO, paid ads, and digital marketing principles.
Soft Skills
- Strong analytical and problem-solving skills.
- Excellent communication and presentation abilities.
- Detail-oriented with a data-driven mindset.
Performance Metrics:
- Accuracy and quality of monthly performance reports (SCMR-5).
- Effectiveness of sorting options (date, price, popularity) in improving engagement.
- Stakeholder satisfaction with insights and recommendations provided.
- Improvement in classified ad performance based on data-driven strategies.
Work Environment & Benefits:
- Remote or hybrid work options available.
- Career development opportunities in data analytics and marketing.
- Competitive salary and performance-based incentives.