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  • SayPro Tasks to Be Done for the Period: Plan Renewal Reminder Schedule

    SayPro Tasks to Be Done for the Period: Plan Renewal Reminder Schedule

    SayPro Monthly January SCMR-5 SayPro Monthly Classified Renewal Reminders: Send reminders for ad renewals by SayPro Classified Office under SayPro Marketing Royalty SCMR

    Objective:

    To ensure timely and efficient communication with advertisers regarding their classified ad renewals by setting up a structured reminder schedule, ensuring all reminders are dispatched 10–15 days prior to ad expiration.


    Task 1: Create a Centralized Advertiser Renewal Tracker

    • Responsibility: SayPro Classified Office
    • Details:
      • Develop or update a centralized spreadsheet/database with:
        • Advertiser’s name
        • Ad title or ID
        • Original posting date
        • Expiry date
        • Contact information (email, phone number)
      • Include fields to track:
        • First reminder sent
        • Follow-up reminder sent
        • Status (Pending, Renewed, Expired)
      • Ensure the tracker is accessible to relevant marketing and support personnel.

    Task 2: Develop a Timeline for Sending Renewal Reminders

    • Responsibility: SayPro Marketing Royalty SCMR Team
    • Details:
      • Design a timeline that automatically flags ads due to expire within 10–15 days.
      • Breakdown of the schedule:
        • 15 Days Before Expiry: Initial friendly reminder (email)
        • 10 Days Before Expiry: Follow-up reminder (email + optional SMS/WhatsApp)
        • 5 Days Before Expiry: Final reminder (optional, if ad is still not renewed)
      • Sync the timeline with the advertiser renewal tracker for automation or manual alerts.

    Task 3: Design Standard Reminder Templates

    • Responsibility: SayPro Classified Office (with input from SCMR)
    • Details:
      • Create customizable templates for each stage:
        • Subject line (e.g., “Renew Your Ad Before It Expires – 15 Days Left!”)
        • Body content with:
          • Personalised greeting
          • Ad details
          • Renewal link or instructions
          • Customer support info
      • Ensure tone is friendly, professional, and includes a call to action.

    Task 4: Schedule Automated Email Dispatch

    • Responsibility: SayPro Marketing Automation Team
    • Details:
      • Use SayPro’s email marketing platform or CRM to:
        • Upload advertiser list with expiry dates
        • Schedule bulk or individual email campaigns based on timeline
        • Integrate SMS reminders for mobile-friendly users if opted in
      • Enable delivery tracking and analytics (open rate, click rate, etc.)

    Task 5: Coordinate with SayPro Support for Follow-ups

    • Responsibility: SayPro Classified Office
    • Details:
      • Flag unresponsive advertisers 5 days before expiry for manual follow-up
      • Assign specific staff to contact advertisers via phone or live chat
      • Provide support with renewal steps or answer any questions advertisers may have

    Task 6: Report & Evaluate Reminder Campaign Effectiveness

    • Responsibility: SayPro Marketing Royalty SCMR
    • Details:
      • End of month reporting for January SCMR-5:
        • Number of reminders sent
        • Response/renewal rate
        • Number of ads expired without renewal
        • Feedback received from advertisers (if any)
      • Use data to improve future reminder campaigns (SCMR-6 and beyond)

    Task 7: Archive and Prepare for Next Monthly Cycle

    • Responsibility: SayPro Classified Office
    • Details:
      • Archive January data in secured folders
      • Clean tracker by removing expired or renewed ads
      • Begin setting up for February SCMR-6 Plan Renewal Reminder Schedule

    🗂️ Supporting Tools and Platforms to Use

    • SayPro Classified Ads Management System
    • SayPro CRM or Email Campaign Tool (e.g., Mailchimp, HubSpot)
    • Google Sheets / Excel (for tracking and backups)
    • WhatsApp Business API or SMS gateway (if SMS reminders are enabled)